Reduction in sales rep attrition
Established clear sales readiness benchmarks for reps and managers
Increased confidence in sales team performance across leadership
The Challenge
SCI needed a way to make training more engaging and impactful while ensuring a strong return on investment. Traditional training felt tedious, and the team struggled with high attrition rates.
The Solution
With Mindtickle, SCI introduced bite-sized, gamified learning experiences that made training enjoyable, interactive, and easy to retain, turning what was once a chore into something reps looked forward to.
Overview
Service Corporation International is North Americaβs largest provider of funeral, cremation, and cemetery services. Headquartered in Houston, Texas, SCI operates over 1,900 locations across the U.S. and Canada under respected brands like Dignity Memorial. The company is committed to helping families honor and celebrate life with compassionate, personalized care.
- HEADQUARTERS:
- TEXAS
- INDUSTRY:
- INDIVIDUAL AND FAMILY SERVICES
- COMPANY SIZE:
- 10000+
The impact
Reduction in sales rep attrition
Established clear sales readiness benchmarks for reps and managers
Increased confidence in sales team performance across leadership
Tied content usage directly to win/loss outcomes via CRM integration



